Google Adwords Tracking Tool
http://www.entrepreneurs-and-co.com/articles/195/1/Google-Adwords-Tracking-Tool/Page1.html
Didier Delmer
- Serial Entrepreneur in the High-Tech & Service Industries,
- Expert in European Business Development,
- VP International at NewCom Inc (Nasdaq listed),
- Founder of Easy Consulting,
- VP @ High-Tech Business Club,
- Founder of Portail des PME,
- Investor @ Clean du Bouquet,
- Co-Founder of Entrepreneurs and Co,
By Didier Delmer
Published on 16/05/2008
Adwords are ordinary English words that have become special triggers to allow an Internet website to appear on the Web.
Google : The Search Engine by Excellence!
They are offered to advertisers as an auction opportunity, and determine whether they come out in a top-rank search engine spot or not.
Advertisers understandably want to have some solid information on the results of the use of their money for the adword. Google has developed a program called an adwords tracking tool that offers them valuable analytical data.
The adwords tracking tool will provide in just a few seconds the number of hits, those actually clicking on their website.
Since each response (click) can cost the advertiser anywhere from 1 penny to $50.00, they get very serious.
With the adword tracking tool, Google can provide the advertiser with how long a searcher stays on their site, whether or not they purchase anything, which adwords bring better results, and how much the adword costs in relationship to
the sales it generates.
Google can also supply a list of adwords likely to generate traffic and ones that are very weak.
Advertisers understandably want to have some solid information on the results of the use of their money for the adword. Google has developed a program called an adwords tracking tool that offers them valuable analytical data.
The adwords tracking tool will provide in just a few seconds the number of hits, those actually clicking on their website.
Since each response (click) can cost the advertiser anywhere from 1 penny to $50.00, they get very serious. With the adword tracking tool, Google can provide the advertiser with how long a searcher stays on their site, whether or not they purchase anything, which adwords bring better results, and how much the adword costs in relationship to
the sales it generates.Google can also supply a list of adwords likely to generate traffic and ones that are very weak.